WEKU Underwriters would like to hear from you! Please let these community-minded businesses know you appreciate their continuing support of WEKU.

Central Kentucky Camera Club
EKU Dining and Catering
EKU Women's Studies

HealthyBack
Hummel Planetarium
KET
Neil J. Klemek, MD
KY Humanities Council

Leather, Inc.
LexArts
Lexington Chamber Chorale
Lexington Philharmonic
Norton Center for the Arts
Public Radio Partnership
Richmond Area Arts Council
Ross Tarrant Architects Shropshire Educational Consultants
UK Asia Center
Union Church
Union College
Western KY University Center for Gifted Studies
Women Leading Kentucky


   


Three Ways For Your Business or Organization to Support WEKU

Underwriting on WEKU
Community Connections
Paid PSA's



Underwriting on WEKU

Underwriting on WEKU represents a unique opportunity for your business or organization to enhance its corporate image and demonstrate a commitment to the community. WEKU underwriters connect with specific target markets while aligning themselves with excellent, trusted programming.

Every underwriting announcement on WEKU reaches into the homes, automobiles and offices of consumer, civic and business decision-makers. Our listeners regard your announcement as a statement of character from a company that supports public radio just like they do.

An Exclusive Audience: More than 50,000 adults in central and southeastern Kentucky spend time each week listening to WEKU's sophisticated mix of classical music and NPR News. Our audience comprises affluent, influential, highly educated, well-traveled, intellectually curious people who are intensely loyal to public radio. They also listen almost eight hours a week to our programming. That means more opportunities for our listeners to hear your message.*

A Clutter-Free Message: Underwriting announcements are not commercials. They are acknowledgements of support from entities for WEKU. Because your message will be integrated into WEKU's regular programming, there is no tune-out factor. This makes your investment in WEKU even more valuable.

Complement Your Marketing Plan: More than 70% of public radio listeners say a business' support of public radio positively influences their decision to purchase that company's products and services. As a integral part of your media mix, WEKU is a highly targeted and cost-effective complement to your promotional plan.

Enhance Your Corporate Image: An association with WEKU identifies your company as a civic and community-minded organization with an interest in the public that goes beyond simply selling a produce or service.

WEKU's corporate underwriting staff can help you design a schedule of underwriting announcements that meets your financial, marketing and philanthropic goals. Your company's underwriting plan can range from exclusive sponsorship of a special program to a schedule that spans all segments of the day.

For more information call or email
Carol Siler at 800.621.8890 ex. 4


Community Connections

WEKU's community connections announcements are 20 seconds in length and can be used to recognize the work of a nonprofit organization or to promote an event hosted by a nonprofit organization. These announcements can be purchased by the organization or by an individual on behalf of an organization. In fact, why not get a group together to purchase even more!

$250 - 10 announcements air 6 am - 8pm Monday - Sunday + 5 additional announcements Monday - Sunday 8pm - 10pm;

$500 - 20 announcements air 6 am - 8pm Monday - Sunday + 10 additional announcements Monday - Sunday 8pm - 10pm; (requires a minimum of 2 week run time)

$1,000 - 40 announcements air 6 am - 8pm Monday - Sunday + 20 additional announcements Mon - Sunday 8pm - 10pm; (requires a min of 2 week run time)

  • WEKU reserves the right to edit copy
  • 5 working days notice needed for spots to air
  • A signed agreement is required
  • Prepayment is required
  • Client can choose the days/dates to run announcements
  • Client cannot choose specific times to run announcements
  • This offer not open to agency buys or for profit businesses
  • WEKU can only send one invoice for the total amount.

For more information call or email
Carol Siler at 800.621.8890 ex. 4


Paid PSAs

Small arts organizations can promote their events using WEKU's paid public service announcements. The arts organization receives 10 - 20 second announcements that will run Monday - Sunday 6am - 8pm for up to one week prior to the event. In addition, the organization will be entitled to a ticket giveaway prior to the event that will air 6 times from 6am - 8pm. A maximum of 3 pair of tickets will be accepted.

  • THE ORGANIZATION MUST COMMIT TO A MINIMUM OF 3 EVENTS TO PROMOTE
  • Small arts organizations are defined as organizations having no more than 1 full time paid staff member
  • WEKU reserves the right to edit all copy
  • 5 working days notice needed for spots to air
  • A signed agreement is required
  • Client can choose the days/dates to run announcements
  • Client cannot choose specific times to run announcements
  • This offer is not open to agency buys or for profit businesses

For more information call or email
Carol Siler at 800.621.8890 ex. 4

 

*Data are Copyright Arbitron, Inc. TSA Cume Persons 12+,
Spring 2004. Arbitron data are estimates only. Source: RRC, Inc.

.

   


Carol Siler
WEKU/WEKH/WEKF
102 Perkins Building
521 Lancaster Avenue
Richmond, KY 40475-3102
Phone: 859-200-9131
Fax: 859-622-6276
Email: carol.siler@eku.edu


Community Connections

Carol Siler
WEKU/WEKH/WEKF
102 Perkins Building
521 Lancaster Avenue
Richmond, KY 40475-3102
Phone: 800-621-8890, ex. 4
Email: Carol.Siler@eku.edu

About WEKU
How You Can Support WEKU


 

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